"In a market saturated with honest products that don't work, we offer dishonest products that also don't work — but with better packaging."
poroq labs was founded on the principle that the line between science and theater has always been thinner than anyone admits. We don't sell solutions. We sell the feeling of having a solution, which — if you think about it — is what everyone else is selling too. We're just upfront about it.
— internal memo, author redacted, 2021